MARKETING, LEADS & FOLLOW-UP

Know who reached out and what happens next.

If someone fills out a form, asks a question, or needs a follow-up, you should not have to dig through texts, email, and sticky notes to figure out what happened.

What this helps with.

Better intake

Ask the right questions up front so you know what the person needs.

Simple follow-up

Send clear next steps without writing the same thing from scratch every time.

A short task list

See who needs a reply, reminder, or status update.

Follow-up process

The goal is to make the next step obvious without making you learn a complicated marketing system.

  1. 1
    Set up the form

    Ask enough questions to know whether the person is a good fit and what they need.

  2. 2
    Decide the next step

    Choose what should happen after they reach out: call, quote, reminder, or simple reply.

  3. 3
    Write plain messages

    Use short messages that sound like you and make sense to real customers.

  4. 4
    Review the list

    Use the admin to see who needs a response and what has already been handled.